Meet Paula, owner of this animal shelter. She’s been running this shelter for years, but noticed that her online presence only on social media was not enough.

People were struggling finding information about adoption.
Many people wanted more comfortable way to donate to the shelter.

So she needed a website.

Paula wanted to convey modern yet warm and optimistic feeling through her website.

So rounded typeface and warm colors were chosen for this project.

Logo was created by stylizing a dog's nose, making it more similar to a heart.

Throughout the whole website you can find rounded elements - from buttons, to cards and pictures. It goes along with the chosen typeface.

Putting everything together and using pictures of shelter's animals

really brings the design to life. 

Now people wanting to adopt a pet or to support this shelter can conveniently find everything in one place and Paula is happy that the website induce warmth and positivity.